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Any business or organization with a physical location needs interior signage. Plus, institutions sometimes need their own specialized signage. What are some interior and institutional types of signs that you might need?
Some interior signage is pretty universal. You need an entrance sign and an exit sign, for example. Does your place of business have a restroom? Then you need a restroom sign. The same is true for stairwells, escalators, elevators, emergency exits, conference rooms, lobbies, reception desks, and much more.
While the messages of these signs are basic, the signs shouldn’t look basic. Whether you manage a private business or a public institution, you want a unifying theme to all your interior signage. You want to consistently use the same materials, color patterns, font, and bordering on all these signs. Do you manage a kid-friendly business in Massena, NY? Using a fun font and bright colors on all these interior signs will reinforce the playfulness of your brand. Conversely, polished metal signs can give an institution, such as a school near Burlington, VT, a refined and dignified atmosphere.
Many institutions are comprised of more than one building. Whether it’s a college campus near Burlington or Plattsburgh International Airport, institutions often have to manage more than one building. This makes directional signage an important institutional type sign. Again, as with the other signs, you want all the directional signage to look the same, for the sake of uniformity but also just to make them more recognizable for people who may be lost. Such signs are also useful on the ski resorts of Lake Placid.
One neat component to add to institutional type signs is a sort of signature. Something like a footer on the bottom of each sign that displays the name of your institution, along with maybe a motto or the date of your institution’s founding, because branding is not just for for-profit businesses! You want people to really get a sense of what your institution is all about and uniform institutional type signs can help do that.
Whether you want interior signs for a toy store in Massena or a ski lodge in Lake Placid, directional signs for campuses around Burlington, or government signage like at Clinton County Courthouse, Plattsburgh Creative Signs can design and make the interior and institutional type signs you need. Pease contact us to get started.
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